AI Insights · Timothy · April 2025
Top Crime Games on iOS in New Zealand: Q1 2025 Performance
Explore the performance trends of the top crime games on iOS in New Zealand for Q1 2025, including downloads, revenue, and active users.
In the first quarter of 2025, the crime game genre on iOS in New Zealand showcased intriguing trends. Here's a look at how the top five games performed in terms of downloads, revenue, and active users.
June’s Journey: Hidden Objects from Wooga experienced a fluctuating revenue trend, peaking at approximately $4.5K in the week of February 24. Weekly downloads showed a rise, reaching 213 in early March, while active users increased from 1.6K to 1.7K by the end of March.
Manor Matters: Adventure Game by Playrix saw a steady increase in revenue, culminating at $2.7K in the last week of March. Downloads started strong at 134 in early January but gradually declined to 36 by the end of the quarter. Active users remained relatively stable, hovering around 500 throughout the quarter.
The Grand Mafia from Phantix Games had its highest revenue at $1.4K in early March. Downloads started at 188 in late December but decreased significantly to 82 by the end of March. Active users followed a similar downward trend, dropping from 346 to 232.
Mafia City: War of Underworld also by Phantix Games, maintained an average weekly revenue around $500 to $900, with downloads decreasing from 214 to 65 over the quarter. The active user base slightly declined from 425 to 257.
Finally, Merge Prison : hidden puzzle by Blue Ultra Game Limited exhibited steady revenue, peaking at around $800 in mid-February. Downloads saw a sharp decline from 82 to 10, while active users decreased from 303 to 215.
These insights, sourced from Sensor Tower, highlight the diverse performance patterns of crime games in New Zealand, offering a snapshot of player engagement and financial trends for Q1 2025. For more detailed insights, visit Sensor Tower's platform.